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Ronn Torossian

Building Brand Trust Through User-Generated Content: A Strategic Guide

User-generated content stands as one of the most effective tools in modern public relations and marketing. When customers share their…

9h ago

9h ago

The Strategic Integration of CSR and PR: Building Trust Through Action and Communication

Public relations teams now stand at the intersection of corporate purpose and public perception, carrying the responsibility to communicate…

1d ago

The Strategic Integration of CSR and PR: Building Trust Through Action and Communication

1d ago

Building an Unshakeable Crisis Management Strategy: A Leadership Guide

Crisis management defines the difference between organizations that survive challenges and those that falter under pressure. Recent data…

1d ago

Building an Unshakeable Crisis Management Strategy: A Leadership Guide

1d ago

AI and Automation: Transforming Public Relations Strategy

Public relations stands at a defining moment as artificial intelligence reshapes how organizations connect with audiences and measure…

2d ago

AI and Automation: Transforming Public Relations Strategy

2d ago

Digital PR vs Traditional PR: Making Strategic Choices in Modern Media

Media relations and brand building have shifted dramatically since the rise of digital channels. While traditional PR relied on press…

4d ago

Digital PR vs Traditional PR: Making Strategic Choices in Modern Media

4d ago

Influencer Marketing Done Well in the Middle East: Trends, Challenges, and Opportunities in 2025

In the dynamic world of digital marketing, influencer marketing has emerged as a dominant force, and the Middle East is no exception. From…

5d ago

Influencer Marketing Done Well in the Middle East: Trends, Challenges, and Opportunities in 2025

5d ago

The Art of Franchise PR Done Right: Crafting a Narrative of Success

In the world of business, franchising has long been recognized as a strategy for growth, scalability, and expansion. From fast food chains…

6d ago

The Art of Franchise PR Done Right: Crafting a Narrative of Success

6d ago

Why PR Teams Must Focus on Customer Experience: A Strategic Imperative

Public relations has moved far beyond press releases and media relations. Modern PR requires a deep understanding of how customers interact…

Mar 24

Why PR Teams Must Focus on Customer Experience: A Strategic Imperative

Mar 24

The Power of Earned Media: How to Get Free Press

Media coverage stands as one of the most powerful tools for building brand credibility and reaching new audiences. Unlike paid advertising…

Mar 23

The Power of Earned Media: How to Get Free Press

Mar 23

Using PR to Build Your Employer Brand and Win Top Talent

Public relations shapes how the world sees your company — including potential employees. While many organizations focus PR efforts on…

Mar 21

Mar 21

Ronn Torossian

Ronn Torossian

Ronn Torossian is Chairman & Founder of 5WPR, one of America’s leading & largest PR Agencies and the Author of the best-selling PR book: "For Immediate Release"

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